Business

From meat to tools, entertainment and overseas markets, our five businesses bring Japanese food and its appeal to more people.

BUSINESS 01

Meat retail and wholesale

We run Hinomaru Meat, a meat counter operated directly by a wholesaler.

We are the meat department of ABS Wholesale Center Ebisuya Honten. We aim to be a shop local customers love, offering fresh meat at fair prices.

For restaurants, we offer wholesale supply and our own delivery.

Shop
Meat department, ABS Wholesale Center Ebisuya Honten
Hours
8:00–19:00
Open
Every day, all year round

Wholesale and delivery for restaurants

When you need it fast, we bring it ourselves.

  • Wholesaler prices

    We handle everything from buying to selling, so we can offer good meat at fair prices.

  • Specs for your restaurant

    We work to your specifications for cuts, trimming and quantities. Just ask.

  • Our own delivery nearby

    Order by 12:00 the day before and we usually ship the next day. Ask us about same-day delivery. For restaurants only.

Partner farms

Kuroge Wagyu from three farms that take pride in how they raise their cattle. Because you can choose by farm, it is Wagyu you can tell your guests about.

  • Kobayashi, Miyazaki

    Kashiwabara Farm

    Kashiwabara Wagyu

    EU-approved Kuroge Wagyu, exported to 48 countries.

    • More than 40 years of history
    • Soil built with its own compost and no chemicals; fed on rice straw and grass it grows itself
    • EU-approved for export; exported to 48 countries
    • Handles everything from fattening to export and publishes production records
  • Saito, Miyazaki

    Arita Farm

    Emo Beef / Arita Beef

    Aiming for zero medicine: raised without relying on antibiotics.

    • Committed to raising cattle without antibiotics
    • Feed blended from 10 selected grains and 4 grasses grown on the farm
    • Spring water drawn from 100 m under Mt. Osuzu for every barn
    • Manages breeding, fattening, processing and sales itself
  • Obu, Aichi

    Shimomura Farm

    Shimomura Beef

    Three generations of skill. Only A5 cattle are certified as Shimomura Beef.

    • 100 years of experience across three generations
    • Only yield grade A, quality grade 5 cattle are certified, with a certificate issued
    • Award-winning at the Wagyu Olympics
    • Exported to 9 countries

Farm information is based on each farm’s official website (October 2026).

How restaurant supply works

  1. Enquiry

    Send us the cuts, quantities and delivery you need through the form.

  2. Quotation

    We set out terms based on what you told us.

  3. Order

    If the terms work for you, we take your order.

  4. Delivery

    We deliver to nearby restaurants ourselves.

Ask about supply

BUSINESS 02

Shiireel: a price check tool for yakiniku restaurants

Launching 15 November 2026

Screens of Shiireel, the price check tool for yakiniku restaurants

Are you paying above the market, or below it?

Just photograph an order form, delivery note or invoice. Shiireel compares each cut with the market and tells you whether you are paying high, in line or low. Our market benchmark is updated daily from several sources, including our own data and published market prices.

If you would like a quotation, one of our partner companies will send you a proposal.

Is this you?

  • You cannot tell whether your prices are above the market
  • You have paid your supplier’s asking price for years without reviewing it
  • You want to compare, but have no time to look

Good to know

  • Free for restaurants
  • No sign-up
  • Images deleted after 30 days
  • Market prices updated daily
Tell me when it launches

BUSINESS 03

B2B supply for amusement operators

Prize trends are shifting from character goods to food.

We supply crane game prizes and other products to amusement venues across Japan. We publish a new catalogue every month; contact us if you would like a copy.

For amusement venues

  • Nationwide
  • New catalogue every month
  • Food prize suggestions
  • Catalogue on request

For food makers and wholesalers

Take your products into a new sales channel: crane games. As demand for food prizes grows, we connect your products with amusement venues across Japan. As a guide, we handle:

  • Retail prices up to ¥1,000
  • Lead time within 5 business days
  • Shipped by parcel delivery
  • Chilled and frozen goods
Request the catalogue

BUSINESS 04

Licensed food products

We make food that fans just have to pick up.

We develop licensed food products with well-known people and popular restaurants, handling everything from planning and design to arranging manufacturing and acting as the sales contact.

Terms
Outright purchase or made to order
Minimum lot
From 1,000 units (made to order)
Fees
Design and planning fees are separate
Uses
Retail, novelties, prizes

One stop, start to finish

  • Planning
  • Design
  • Manufacturing arrangements
  • Sales contact

Who we work with

  • If you hold a licence

    Leave the food your fans will want to us, from planning through to the sales contact.

  • If you are looking for products

    We suggest foods people are talking about, for retail, novelties or prizes.

Our products

  • Packaging of Shohozan Curry

    Novelty

    Shohozan Curry

    Supervised by Yakiniku Horumon Shohozan

    A punchy original-blend curry (medium hot), made as a not-for-sale novelty.

  • Packaging of Mokkai Tabetakunaru Kokyu Curry

    YouTuber collaboration

    Mokkai Tabetakunaru Kokyu Curry

    MOKKAI channel

    A collaboration with claw-machine YouTubers MOKKAI channel: a beef curry so good you will want to jump.

  • Packaging of Original Tiger Mask Curry

    Licensed product

    Original Tiger Mask Curry

    Satoru Sayama

    The Original Tiger Mask, reborn as a curry: the rich flavour of Japanese beef with spices that stand out (medium hot).

Ask about licensed products

BUSINESS 05

Export and events overseas

Starting from Germany, Japanese food culture to the world.

What we do

  • HINOMARU FOODSPlanned

    We plan to set up a local company in Düsseldorf, Germany, as our base for bringing Wagyu and other Japanese foods to Europe.

  • KAITSUKEComing soon

    We buy Japanese food on behalf of individual and small-business buyers overseas, so that regional specialities can reach tables around the world too.

  • Events

    We support the promotion of Japanese food overseas, from planning to delivery on the ground: trade show exhibits, local staffing, and pop-up events.

Ask about export and events